I'm Tye Newton,
a creative professional, passionate about visual design and music.
Whether in songcraft, design, or capturing the transience of life in photographs,
creativity drives me to improve my world with what skills I can offer.
I design because:
I've developed a skill and passion
for unifying aesthetic and utilitarian goals.
I strive to solve creative challenges with iterative design-thinking, aided by my fascination with related disciplines:
art & photography, typography & language, science & technology, philosophy & skepticism.
Good design is:
the optimal balance of form and function.
Good design can appear obvious even when it's difficult; important decisions are often invisible to the user or audience.
It may be artful and innovative or familiar and intuitive—every detail is relevant, in service of expressing a consistent message or solving a design problem.
In the design process:
I expect many "no"s on the way to "yes!"
Design takes patience and dedication, in a thoughtful process of iteration and critique.
Sheer inspiration is never enough; the best results come by incremental refinement, with careful review and feedback.
I view each project as a partnership:
the kind of ship that's built on trust.
Trust in me:
in my ability to solve design problems
to ask and learn what's needed
to challenge preconceptions
to advocate for user experience
to explain why in common language
to be honest about limitations
to be receptive to feedback
to value getting it right—not just done
I'll trust you:
to communicate needs
to deliver content ahead of time
to provide honest feedback
to understand what I don't about your field or industry
to value my expertise
to invest interest in the project you've tasked me with
Communication is paramount.
I aim to be easy to reach, quick to respond when urgent, friendly to talk to, and I always try to listen carefully and inform well.
“Working with Tye is easy, and there is more creativity, sharing of ideas, and feedback then with in-house/corporate designers.”
— Sheri Singer | Campaign & Special Events Manager
Asperger/Autism Network (AANE)
As a professional designer I’m a student for life;
I'll never stop learning & honing my craft.
I earned two degrees—
• AS in Visual Communications (McIntosh College)
• BFA in Graphic Design (Plymouth State University)
—but since then, my professional experience and skills acquired through years of
stumbles and strides have far outweighed them in relevance.
While the bulk of my work
is in brand, graphic, and web design...
...I've been fortunate to enjoy collaborations
with teams in various creative media
outside what I consider my area of expertise, including:
• Videography for music, behind-scenes, interviews, etc.
• Creative direction of photography, artwork, and promotional material
• Photography of public events for regional magazines
My clientele is delightfully diverse:
• Non-profit Organizations • Medical & Educational Institutions
• Musicians & Artists • Recording Studios • Photo & Video Production Teams
• Small to Corporate Businesses • Magazines • etc.